- A phrase used to describe the vibe, essence, aura, or impression that something or someone evokes.
- You complete the phrase with the specific quality being evoked (e.g., It's giving luxury, It's giving main character energy, It's giving desperation).
- It's like saying It has the vibe of... or It reminds me of...
Explanation
Origin
- Originates in Black and Latino LGBTQ+ ballroom culture, similar to throwing shade.
- In ballroom, judges might comment on a performer's presentation using phrases like It's giving face (serving great facial expressions) or It's giving realness (authentically portraying a category).
- Popularized more broadly through social media platforms like TikTok and Twitter, often used humorously or critically, around the late 2010s and early 2020s.
Synonyms & Related Expressions
Alternatives
Slang/Informal:
- That's got [X] vibes. (e.g., That's got spooky vibes.)
- It reads as... (Interpreting something's appearance/meaning)
Milder/Standard:
- It seems... (e.g., It seems luxurious.)
- It has a certain [quality]...
- It gives the impression of...
Situational Appropriateness
- Very informal and trendy.
- Used mainly in casual conversation, social media, fashion/pop culture commentary.
- Avoid in formal settings, academic writing, or professional communication, as it's slangy and potentially unclear to those unfamiliar with it.
Misunderstanding Warnings
- The literal meaning of giving (to provide or bestow) is completely different. People unfamiliar with the slang will likely be confused.
- The structure is very distinctive slang and might be perceived as grammatically incorrect or nonsensical outside of its specific cultural context.
Examples
- Her new outfit is amazing. It's giving high fashion.
- The way he decorated his tiny apartment? It's giving resourcefulness.
- (Critically) His constant excuses are giving unprofessional.
- (Humorously) This messy room is giving 'I'll clean it tomorrow'.
Dialogue
Alex: Check out the trailer for that new sci-fi movie.
Ben: Ooh, okay... watched it.
Alex: What do you think?
Ben: Honestly? It's giving low-budget B-movie. The special effects looked rough.
Alex: Haha, harsh! I thought it was giving retro-cool.
Social Media Examples
- Tweet: My WFH setup with fairy lights and plants. It's giving cozy productivity. ✨🌿 #wfh #vibes
- TikTok Video: Shows someone trying on a dramatic outfit. Text: It's giving villain origin story 😈
- Instagram Comment: This photo shoot is stunning! It's giving editorial magazine cover! 🔥
Response Patterns
- Agreement: Right? / Totally. / I see it. / Exactly what I thought.
- Disagreement: Really? I don't get that vibe. / Hmm, I see it differently.
- Asking for clarification: What do you mean, giving [something]? / Why do you say that?
- Adding to the description: Yes, and also giving a little bit of...
Common Follow-up Questions/Actions
After someone says It's giving...:
- Elaborate on the observation: Especially the way the fabric drapes...
- Discuss the accuracy of the vibe: Is that what they were going for?
- Compare it to other things: It reminds me of...
After hearing It's giving...:
- Look more closely at the subject being described.
- Offer your own assessment/vibe check.
Conversation Starter
- Yes, can be used to offer an observation about something or someone, starting a conversation about that perception. (This cafe design is interesting. It's giving cozy.)
Intonation
- Typically, the stress is on giving and the descriptive word(s) that follow. It's GIVING high FASHION.
- Often delivered with a knowing, observant, or slightly judgmental tone, depending on the context (appreciative, critical, humorous).
Generation Differences
- Heavily used by Gen Z and younger Millennials, especially those active on platforms like TikTok.
- Less likely to be used or understood by older generations.
Regional Variations
- Originated in US Black/Queer communities but has spread globally via the internet, particularly among youth.