- Refers to a situation, decision, event, or factor that is critical and will determine the ultimate success or failure of something or someone.
Explanation
Origin
- A straightforward pairing of opposites: make signifies creation, success, or achieving a goal, while break signifies destruction, failure, or ruin.
- The phrase highlights a pivotal point where the outcome hangs in the balance, leading definitively to one extreme or the other (success or failure).
Synonyms & Related Expressions
Alternatives
Slang/Informal:
- Crunch time
- Go time (The time for action)
- The moment of truth
- Do or die
- High stakes
Vulgar/Emphatic:
- Shit or get off the pot time (Crude: Time to act decisively or stop delaying)
- Win or go home (Common in sports contexts)
Milder:
- A critical juncture
- A decisive factor
- A pivotal point
- Crucial / Vital
Situational Appropriateness
- Informal to semi-formal.
- Very common in discussions about business, projects, careers, exams, sports, and other high-stakes situations.
Misunderstanding Warnings
- Generally straightforward. Ensure learners understand it signifies a critical determinant of either success *or* failure.
Examples
- This final exam is make it or break it for passing the course.
- The presentation to the investors is make it or break it for the company's future.
- His performance in the next match is make it or break it for his career.
- Customer service can be make it or break it for a small business.
Dialogue
Entrepreneur A: Our pitch meeting with the venture capital firm is next week.
Entrepreneur B: This is it. It feels like make it or break it for getting the funding we need.
Entrepreneur A: Absolutely. We need to nail this presentation. Let's rehearse one more time.
Social Media Examples
- Tweet: Final round of interviews tomorrow. This is make it or break it for my dream job! Wish me luck! 🙏 #JobSearch #CareerGoals
- Post: Launching our Kickstarter today! It's make it or break it time for our indie game project. Check it out! [link] #IndieDev #GameDev
- Comment: Their performance tonight is make it or break it for their chances in the competition.
Response Patterns
- Acknowledging pressure: Wow, that's a lot riding on it. / No pressure, then!
- Offering support/luck: Good luck! / Fingers crossed for you! / I hope you make it!
- Inquiry about stakes: What happens if it doesn't work out?
- Discussing strategy: What's the plan? / Are you prepared?
Common Follow-up Questions/Actions
After identifying a make-it-or-break-it situation:
- Ask about contingency plans: What's Plan B?
- Discuss preparations: How are you getting ready for it?
- Offer help or encouragement: Let me know if there's anything I can do.
- Follow up later: How did the make-it-or-break-it presentation go?
Conversation Starter
- No. Describes the critical nature of a specific situation or factor.
Intonation
- Stresses on both make and break.
- This is a MAKE it or BREAK it situation.
- Often conveyed with a sense of pressure, importance, or finality.
Generation Differences
- Widely used and understood across all generations.
Regional Variations
- Common in all major English-speaking regions.