- Used to introduce a piece of information that the speaker anticipates might be surprising, shocking, or hard to accept.
- It emphasizes the surprising nature of the statement that follows.
Explanation
Origin
- Popularized by Robert Ripley's Ripley's Believe It or Not! franchise (starting as a newspaper panel in 1918), which showcased bizarre and unusual facts.
- The phrase itself invites skepticism but asserts the truth of the following statement.
Synonyms & Related Expressions
Alternatives
Slang/Informal:
- Get this... (Introduces surprising/interesting info)
- Check this out...
- No cap... (Urban/Gen Z, meaning 'no lie' / 'seriously', asserts truthfulness of something potentially surprising)
- Real talk... (Introduces a serious or surprising truth)
Vulgar/Emphatic:
- No fucking way, but... (Expressing the speaker's own disbelief while stating the fact)
- Believe it or fucking not... (Adds strong emphasis)
Milder/Standard:
- Interestingly...
- Remarkably...
Situational Appropriateness
- Suitable for informal and semi-formal situations.
- Might sound slightly too informal or cliché in very formal academic or business writing, but acceptable in presentations or speeches.
Misunderstanding Warnings
- Generally well understood. The main point is the surprising information that follows.
Examples
- Believe it or not, he actually won the lottery!
- This antique vase, believe it or not, is over 500 years old.
- Believe it or not, I've never seen Star Wars.
Dialogue
Person A: How was your trip to Antarctica?
Person B: It was amazing! And believe it or not, I actually went swimming in the Antarctic Ocean.
Person A: No way! Wasn't it freezing?
Person B: Absolutely, but it was part of a supervised polar plunge!
Social Media Examples
- Tweet: Believe it or not, pineapple on pizza is actually delicious. Don't knock it till you try it! #FoodDebate #PineapplePizza
- Instagram Caption: Believe it or not, this photo was taken with my phone! #TravelPhotography #NoFilter
- Facebook Post: Just found out my quiet neighbour used to be a rock star, believe it or not! 🤯
Response Patterns
- Listener typically shows surprise or curiosity.
- Common responses: Really?, No way!, Are you serious?, Wow!
- They might lean in or show heightened interest.
Common Follow-up Questions/Actions
- After hearing the surprising fact, the listener usually asks for more details (How did that happen?, Where did you find it?, Why not?).
- They might express disbelief or seek confirmation.
Conversation Starter
- Yes. Can be a good way to start a story or share an interesting fact. Believe it or not, I saw a kangaroo in my backyard this morning!
Intonation
- Often spoken with a slightly raised pitch and emphasis to highlight the surprise.
- Stress usually falls on lieve and not. BeLIEVE it or NOT...
- A short pause often follows the phrase.
Generation Differences
- Widely recognized and used, partly due to the endurance of the Ripley's brand. Common across many age groups.
Regional Variations
- Common in all major English-speaking regions.